I’ve been posting lately at the National Arts Journalism Program’s new Articles blog. Today I enumerated the business reasons why newspapers are laying off staff, cutting content and scaling back their businesses. Does it really have to be this way?
Douglas McLennan's blog
An ArtsJournal Blog
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Of course not. The suits must develop a new income steam to pay for websites and wireless outlets. It may be as simple as adapting the “free newspaper” model. While millions of people read news online, they do not want to pay for it. And they do not read the pop-up ads and other annoyances. Unfortunately, online readers got use to freebies.
Quite frankly, I prefer the sensual delight of reading a newspaper.