book posts | Sandow

First chunk of the book

September 9, 2011 by Greg Sandow

[changes made since I first posted this] Late Friday night, maybe a little bit under the radar, I relaunched my book, Rebirth: The Future of Classical Music. I put a substantial chunk of it right here, at the end of this post. Shortly I'll make it available as a PDF download. Future plans? I'll keep posting chunks, until I have enough to sell as an ebook. I'm thinking there will be more than one ebook, and then maybe a larger, full-length book compiled from all of them. Not that I'd turn down a print publisher. But that's the future. … [Read more...]

Book relaunch

September 9, 2011 by Greg Sandow

The relaunch of my book is coming this evening… … [Read more...]

How to write a press release

As a footnote to my posts on classical music publicists, and how they could do better, here's a post I did in 2005 -- wow, 11 years ago! -- about how to make press releases better. My examples may seem fanciful, but on the other hand, they're almost … [Read More...]

The future of classical music

Here's a quick outline of what I think the future of classical music will be. Watch the blog for frequent updates! I Classical music is in trouble, and there are well-known reasons why. We have an aging audience, falling ticket sales, and — in part … [Read More...]

Timeline of the crisis

Here — to end my posts on the dates of the classical music crisis — is a detailed crisis timeline. The information in it comes from many sources, including published reports, blog comments by people who saw the crisis develop in their professional … [Read More...]

Before the crisis

Yes, the classical music crisis, which some don't believe in, and others think has been going on forever. This is the third post in a series. In the first, I asked, innocently enough, how long the classical music crisis (which is so widely talked … [Read More...]

Four keys to the future

Here, as promised, are the key things we need to do, if we're going to give classical music a future. When I wrote this, I was thinking of people who present classical performances. But I think it applies to all of us — for instance, to people who … [Read More...]

Age of the audience

Conventional wisdom: the classical music audience has always been the age it is now. Here's evidence that it used to be much younger. … [Read More...]