We can probably file this under marketing rather than fund-raising, but the Goodman Theatre's latest wheeze - a money-back guarantee for a new play by Migdalia Cruz - is certainly eye-catching. I've written a piece for the Guardian's theatre blog here, wondering if punters would really have the gall to demand a refund after sitting through an evening at the theatre. Early comments suggest that … [Read more...]
David Jays on theatre and dance
An ArtsJournal Blog