Om Malik: “Much like ‘the cloud,’ ‘big data,’ and ‘machine learning’ before it, the term ‘artificial intelligence’ has been hijacked by marketers and advertising copywriters. A lot of what people are calling ‘artificial intelligence’ is really data analytics – in other words, business as usual. If the hype leaves you asking ‘What is A.I., really?,’ don’t worry, you’re not alone. I asked various experts to define the term and got different answers.”