“On paper, news that Netflix is phasing out the stars in favour of a thumbs up/thumbs down system should be heartening. From later this year, we’re told, Netflix subscribers will be asked one simple question: essentially, did you like this or not? Click the thumbs-up button and Netflix will suggest similar titles for you to watch; click the thumbs-down and it’ll make that sort of thing harder to find during future visits. Percentages will also be introduced, to show you how suited you are to any given content. It’s viewing as online dating basically.”