TIME’S ONLINE TEASE

Finally something worth reading in TIME magazine. Have a look at this week’s cover package. It’s a
story by Jeffrey Sachs, “The End of Poverty,” excerpted from his forthcoming
book. But wouldn’t you know it? TIME offers a mere online tease. Access to the complete story
is limited to the magazine’s subscribers. Sachs is trying to raise money for
the hundreds of millions of people — the world’s poorest — who subsist on less than a
dollar a day. You’d think TIME would have done the right thing, given the subject,
and opened free access to that story at least. It would have been the
smart thing, too.

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