Bear with me. I'll explain this. :-) There are some things that we don't need to learn more about to know that we need. Refrigerators, for instance. When we need one, we know it and don't have to be convinced of the fact. Other things are either new or unfamiliar and it takes some explanation and experience to see why we would want them. As but one example . . . the air fryer. Several years ago my children were raving about them. I … [Read more...]
Do We Want Them?
This is by far the longest period that Engaging Matters has been "dark" since its beginnings over ten years ago. And as time has passed the negative inertia has gotten overwhelming. As a result, in attempting to resume my writing I've been thinking I should find a way to ease back in. Fortunately, Seema Rau at Museum 2.0 recently wrote a post (Do We Really Want People to Visit?) that makes it possible for me to venture back largely by … [Read more...]
Getting It Right
As part of Engaging Matters' 10th Anniversary, we are highlighting important and/or popular posts from the past. In reviewing such posts it became clear that many were grouped thematically. As a result, this Anniversary series will, for the most part, present the theme with links to relevant posts rather than simply re-posting individual items. Early this year, looking/hoping for a light at the end of the COVID tunnel, I wrote a series of … [Read more...]
Marketing and Engagement
It has been some time since I have had the courage to discuss marketing here. When I first did so many years ago I quickly learned that my view was hopelessly colored by the unfortunate marketing habits of many arts organizations–self focus, ignorance (sometimes willful) of the interests of the people they were trying to reach, and an elitist use of "inside baseball" language in promotional materials. I think I've learned a lot since then about … [Read more...]
Doing Art
As part of Engaging Matters' 10th Anniversary, we are highlighting important and/or popular posts from the past. In reviewing such posts it became clear that many were grouped thematically. As a result, this Anniversary series will, for the most part, present the theme with links to relevant posts rather than simply re-posting individual items. Over the last few years I have developed an increasing awareness of the critical importance of … [Read more...]
Cruise Ships Turning?
From 2015 to 2019 the Wallace Foundation funded a $52 million program involving 25 large budget arts organizations called Building Audiences for Sustainability. It was designed to develop "practical insights into how arts organizations can successfully expand their audiences." Recently Francie Ostrower of the University of Texas completed an evaluation of the program. A brief on that study "Why Is It Important That We Continue? Some Nonprofit … [Read more...]
Slow & Simple
As part of Engaging Matters' 10th Anniversary, we are highlighting important and/or popular posts from the past. In reviewing such posts it became clear that many were grouped thematically. As a result, this Anniversary series will, for the most part, present the theme with links to relevant posts rather than simply re-posting individual items. One of the most important elements of effective community engagement is understanding that any … [Read more...]
Not Charity
One of the more pernicious ideas used to denigrate community engagement is the claim that it's "just charity work." This implies that any community not already participating in the arts has no resources to bring to the table. That's preposterous. Every community has cultural resources and many, if not most, have financial resources that can be applied toward things it feels are truly important. Significant self-funded philanthropic work is being … [Read more...]
Differentiation
As part of Engaging Matters' 10th Anniversary, we are highlighting important and/or popular posts from the past. In reviewing such posts it became clear that many were grouped thematically. As a result, this Anniversary series will, for the most part, present the theme with links to relevant posts rather than simply re-posting individual items. One of the most significant observations in this blog has been the differentiation among audience … [Read more...]
Terminology
As part of Engaging Matters' 10th Anniversary, we are highlighting important and/or popular posts from the past. In reviewing such posts it became clear that many were grouped thematically. As a result, this Anniversary series will, for the most part, present the theme with links to relevant posts rather than simply re-posting individual items. "Community engagement" has the power not only to enhance viability but also to aid nonprofit arts … [Read more...]