If I built the best-ever VCR, would you rush out to buy it? Of course not. Even though my VCR might be the most excellent VCR, no one cares about VCRs anymore. Being excellent at something no one cares about doesn't get you very far. What was excellent yesterday doesn't necessarily matter today. If I'm all about apples and you bring me oranges, I don't care how good the oranges are. So when … [Read more...]