This Week's Insights: Outcry over orchestra gender imbalances... What happens when you take smartphones away from your audience... Is there will to make theatres accessible for all?... Rethinking how we sell tickets... Fighting (and being aware of) tech addiction. Is It Okay For Orchestras To Have Seasons With Only Male Composers? Several orchestras unveiled next year's … [Read more...]

This Week's Insights: Why was the iPad a failed publishing revolution?... How your phone's design killed talking on the phone... Public space as a policing tool... How bands are succeeding by playing smaller... VR is a great experience in search of an audience imperative. The Best New Experience In The World Can't Succeed Unless... it finds a way into people's day to day … [Read more...]

This Week's Insights: Let's be skeptical of those "audience behavior" studies... why theatre needs an audience to be theatre... Beware the tech backlash as an audience theme... Why romance writers are killing it with audiences... Music Is The Universal Language (Or Not): We see a lot of stories about research on arts matters here at ArtsJournal. The headlines are often … [Read more...]

This Week's Insights: Our tortured fascination with reviews... Making fun of classical musicians... a debate about museum admission prices... Does a viral art app teach us anything?... The fascinating reasons Hamilton tickets are obtainable in Chicago. They Say Reviews Are Dying. So What Accounts For This? Harsh reviews - the kind that make you sit up and go "wow" are … [Read more...]

This Week's Insights: Classical music by any other (marketing) name... Dance companies finding new customers in dance-related ways... The Met Museum's audience admissions dilemma... What should we really know about our audiences? Classical Music's Identity Problem: Even the composers these days don't call it classical music - they prefer "genre-less." Is it a marketing … [Read more...]