This Week's Insights: What can happen when an orchestra takes an entirely different approach to changing how it thinks about audience (good things happen)... Can MoviePass Netflixize the movie theatre business?... A theatre piece that depends on how the audience answers... The video plague... What an opera company running on data looks like. What If An … [Read more...]
This Week In Audience: Too Many Snap Judgments, Too Little Insight?
This Week's Insights: Is social media crowding out thoughtful discussions of art?... A study finds that arts people are more community-minded and engaged... Another study finds that machine-created art fools most people... Voters in one of America's most socially progressive cities just voted down an artsfunding tax... Online ticket buyers appear to be more generous … [Read more...]
This Week In Audience: Dividing Artists From Audiences
This Week's Insights: A divide between professional artists and everybody else?... Some rules for collecting data on audiences... German philosophers become popular, and serious people worry... Trigger warnings re-contextualizes art... Chinese protectionism comes to the movies. Has Professionalization Of The Arts Alienated Audiences? We have developed a professional class … [Read more...]
What We’re Learning: The Rising Power Of The Audience
This Week's Insights: There's a theme in this week's stories - the rising power of the audience. Whether it's Rotten Tomatoes, Smithsonian fans raising a million dollars for conservation, or arts organizations getting more sophisticated in programming what its fans want, the audience is redefining the arts experience. Who Says People Don't Read Reviews... the movie review … [Read more...]
What We Learned About Audience This Week: Meta-Data REALLY Matters
This Week's Insights: It don't mean a thing if it ain't got that meta-data... A critic finds herself being more mom than critic... How did musical theatre suddenly become hot with European audiences?... How young classical musicians are trying to sell their art... Arts Council England postpones audience engagement measurement requirements. Sometimes It's All About The … [Read more...]