“Our information crisis can and should be treated like a virus. Responding to fake stories or conspiracy theories after the fact is woefully insufficient, just as post-infection treatments don’t compare to vaccines. Indeed, a growing body of social science suggests that fact-checks and debunkings do little to correct falsehoods after people have seen a piece of misinformation (the unintentional spread of misleading or false stories) or disinformation (the intentional spread of such a story with a purpose in mind). Sander Van der Linden believes we can protect people against bad information through something akin to inoculation. A truth vaccine. He calls this tactic “prebunking.” – Rolling Stone