This Arts Advocacy Day, the stakes are much higher. As we work to make the case for the arts, we wonder, is our data keeping pace? We’re using love (or breakup) letters as a creative and fun design research method to get powerful insight into the perceptions of our stakeholders. We invite you to join us in this discovery.
Nina Simon is Executive Director of the Museum of Art & History (MAH) in Santa Cruz, CA and the author of The Participatory Museum and The Art of Relevance. Nina designs and researches participatory museum experiences. Nina and her team recently asked constituents to write love letters to the MAH and the response was astounding. Here are a few of those letters:
“I love that the MAH holds very welcoming, accessible, open-minded and open-hearted space where people from every walk of life can gather and (re)create community.”
“What can I say about the museum? Why I love MAH is all wrapped up in why I love Santa Cruz and how the museum carries out the love of community.”
“I love the MAH because of the waves of leadership they create in the community.”
“The MAH helped me speak about things no one else cared about.”
“Working with the MAH has shaped who I am today and allowed me to gain many great opportunities.”
“MAH staff and volunteers strive to make each interaction and experience unforgettable and refreshing.”
*Image CC Peter Hellberg
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