The semiotics of selling out start here.

Note the Official NEW! book/daddy logo (trademarked) over on the right, there.

I envision an entire product line. Jeans. Action figures. Designer reading glasses. Fast-food tie-ins at libraries and coffee shops ("the Dewey Decimal Double-Decker!").

And the book/daddy perfume: La critique de la vie quotidienne

To submit other product ideas (or actual, lucrative merchandising contracts!): please e-mail book/daddy@tx.rr.com with the subject line, "Unbridled Corporate Weasels" -- the name of book/daddy, incorporated's image-branding division.

September 4, 2007 8:42 AM | Permalink | Comments (3)

3 Comments

By Your Bro on September 5, 2007 8:50 AM

I'll just settle for the t-shirt. No, not the "book/daddy" shirt. I want the "Unbridled Corporate Weasel" shirt. And the matching baseball cap.

By book/daddy on September 4, 2007 1:34 PM

Excellent ideas, all of them, although you neglected to suggest anything in the way of a high-end line of lingerie, a particular favorite plan of b/d, inc.

Nevertheless, you have successfully passed the test to head up Unbridled Corporate Weasels. Congratulations. You may now earn your salary by pilfering everything you can.

By Heather (errantdreams) on September 4, 2007 12:37 PM

Don't forget the breakfast cereal with your face on the box, the Halloween masks of you (with plastic faux-suits), and the pencils with little book/daddy head erasers on the ends.

THE REVIEWS:

Pat Barker, Frankenstein, Cass Sunstein on the internet, Samuel Johnson, Thrillers, Denis Johnson, Alan Furst, Caryl Phillips, Richard Flanagan, George Saunders, Michael Harvey, Larry McMurtry, Harry Potter and more ...

ESSAY:

Big D between the sheets -- Dallas in fiction

ESSAY:

Reviewing the state of reviewing

ESSAY:

9/11 as a novel: Why?

ESSAY:

How can critics say the things they do? And why does anyone pay attention? It's the issue of authority.

The disappearing book pages:

Papers are cutting book coverage for little reason

Thrillers and Lists:

Noir favorites, who makes the cut and why